Casio America, Inc. is proud to announce the addition of pro surfer Yadin Nicol as an official G-Shock brand ambassador. Yadin is globally recognized for his energetic, progressive surfing style, contagious smile and personality. His technical expertise makes him a perfect fit for the G-Shock brand, known for its seamless blend of toughness and technology.

Yadin Nicol hails from Margaret River, one of Australia’s largest waves. As a youngster Yadin dominated the junior ranks, winning multiple events and being voted Australia’s number one junior in Australia’s Surfing Life Magazine. Yadin then took a few years to free-surf, travel for photos and video, grow a global profile and improve his surfing.

Yades, as he is known to friends, divides his time between Australia and USA where he lives with his wife Bella - that is when he’s not travelling the globe. In fact his energetic, future-focused surfing has made him a global star. He’s as big in America as he is in Australia - thanks largely to being in constant demand by the world’s biggest surf mags and movie directors.

In saying that, Yades is usually found on the road, chasing the WQS and magazine shoots. Despite this crazy life he leads you can rest assured Yadin still has that infectious smile and a thrilling surf act.