January 31st marked G-SHOCK's fifth consecutive collaboration with groundbreaking menswear designer Robert Geller at his Men's New York Fashion Week F/W 2017 show. The show kicked off at the popular Skylight Clarkson Square with a celebratory retrospective of the G-SHOCK and Geller partnership, featuring photographs of past seasons lit up across a wall of screens lining the runway.

During the show itself, key looks that were inspired by retro political activism were complemented with G-STEEL watches in an array of muted tones, hand selected by Geller himself. G-SHOCK's return to the runway with Geller highlighted the stylish elements of the G-STEEL timepiece. It's durable, but also fit for the active gentleman who wants the sleek appearance of a metal watch without compromising toughness.

Event Images